What we collect, why we collect it, how long we keep it, and who it's shared with — in plain language, not legal filler.
Effective date: October 2, 2026 · Last updated October 2026
BusinessBetter is a product of Personnel Matters, Inc. ("Personnel Matters," "we," "us," or "our"). This policy covers both BusinessBetter product lines — The People Framework and BusinessBetter Framework Playbooks — and every page of this site. It applies whether you're just browsing, filling out an Intake questionnaire, or a returning customer on your delivery page.
We collect what we actually need to build and deliver your order — not more than that.
To generate, configure, and deliver the documents or Playbooks you've purchased; to route your order to the right consultant when one is involved; to process payment and any recurring Update Subscription billing; to send delivery and order-status updates by email, and by text if you've opted in; and to respond when you contact us. We don't use your business or Intake information for anything beyond fulfilling your order and the ordinary business of running BusinessBetter.
If you give us your mobile number and check the box to receive texts, at checkout or on the Contact page, we may text you about your order or your question. That means order confirmations, delivery and status updates, scheduling for any session included in your purchase, account and subscription notices, and replies to questions you've sent us. We don't send marketing texts.
Everything connected to your order is encrypted, both in storage and while it's moving between our systems. Access to your order information is limited to the Personnel Matters team members and systems actually involved in producing and delivering it.
Depending on where you or your business is located, you may have the right to request access to, correction of, or deletion of your personal information, or to ask what we've collected and why. We honor valid requests under applicable state privacy law, including California's CCPA/CPRA and similar laws in other states.
Like most websites, this site may use cookies or similar technology for basic functionality and to understand how visitors use it — which pages get read, where people drop off, that kind of thing. This is standard site-performance information, not used to build a profile of you individually, and separate from the order and Intake information described above. You can control cookies through your browser settings; blocking them may affect how parts of the site display.
BusinessBetter is a business-to-business product, built for business owners and operators. It isn't directed at children, and we don't knowingly collect personal information from anyone under 18.
We may update this policy from time to time as the product or our processors change. The version posted here is the current one; material changes will be reflected in the "last updated" date at the top of this page.
Questions about this policy, or a request to access or delete your information, can be directed to [email protected] or through the Contact page.
Pricing, delivery timelines, refunds, and data questions are also covered in the FAQ.
See the FAQ